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Simple Heuristics That Make Us Smart
Gerd Gigerenzer, Peter M. Todd, ABC Research Group
[PDF.xp10] Simple Heuristics That Make Us Smart
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| #1249910 in Books | 2000-09 | Original language:English | PDF # 1 | 5.80 x1.20 x8.80l,1.38 | File type: PDF | 416 pages||0 of 0 people found the following review helpful.| Five Stars|By Ramiro R.|Excellent!|1 of 2 people found the following review helpful.| Why are so many books about 'biases''wrong? (Oh, and in the process, can I lead a happier life?)|By Muir|-
Are we really that flawed that in order to figure out which pizza to order you need to do multiple regression analysis?
Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive science and economics. Traditional views of rationality tend to see decision makers as possessing superhuman powers of reason, limitless knowledge, and all of eternity in which to ponder choices. To understand decisions in the real world, we need a different, more psychologically plausible notion of rati...
You can specify the type of files you want, for your gadget.Simple Heuristics That Make Us Smart | Gerd Gigerenzer, Peter M. Todd, ABC Research Group. A good, fresh read, highly recommended.
